What is SEO?
SEO stands for search engine optimisation. SEO audit is needed to place your website at the top of search engine results to become more visible to the target audience. SEO services consist of optimising the technical parameters, structure, as well as the internal and external content of the website.
High-quality SEO optimisation will help you significantly improve your position in search engine results, increase targeted traffic, conversions, and ensure that you are always found by the most relevant keywords.
Our SEO specialists are ready to help you, whether you already have your own website or are at the starting stage of designing it. We will adapt to your needs and ensure fluent collaboration.
Why are SEO services needed?
Sales growth from organic search
One of the highest CR% of all e-commerce channels
Long-term SEO value for your business
Visibility with targeted keywords
Optimised user experience
Stable organic search positions
SEO analysis and strategy
- Analysis and selection of relevant SEO keywords
- Analysis of internal and external content, technical side of the website, and competitors
- Preparation and implementation of a SEO strategy
Technical and internal SEO
- Analysis and correction of technical SEO errors
- Page indexing
- Content management for web pages
- Optimisation of images
- Additional technical SEO hygiene tasks, according to the latest SEO recommendations
Internal SEO content
- Writing SEO articles for blogs
- Preparation of frequently asked questions (F&Q) with targeted keywords
- Optimisation of category/product descriptions
- Additional creation of SEO written content, necessary for internal pages of the website
External SEO content
- Publication of external SEO articles with backlinks on high-domain rating (DR) portals
- SEO optimisation of the YouTube channel
- Local SEO management and implementation of a Google Business Profile
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APG Media SEO services: Why do clients trust us?
APG Media guarantees a dedicated team of SEO professionals for your business: an SEO strategist, a project manager, a specialist, and a content editor. By working together, the whole team delves deeply into your business goals and strives for the most effective result. Thus, we focus on full SEO optimisation and complete strategy implementation.
The APG Media team, which unites the best specialists in the digital marketing field, offers SEO and other targeted solutions that will maximise your business’s brand awareness and visibility. We advise our clients on all relevant questions and solutions, and we ensure smooth and transparent work.
APG Media clients
SEO recommendations and news
Frequently asked questions about SEO
How to measure SEO?
We aim to accomplish our primary goal (e.g., increase Google/Organic traffic or sales by + X%). To achieve this goal, we set quarterly results. We measure SEO results using Google Analytics, Google Search Console, Ahrefs, and other SEO tools where we can see changes in search positions, traffic, sales, and fixed errors.
How long does SEO take to work?
It depends on specific business goals, the competition for the targeted keywords, and the existing SEO work. Usually, it takes about 4-6 months to get the results you want.
How do you rate website optimisation for mobile devices?
With the growing use of mobile phones for relevant keyword searches, it’s essential to properly optimise websites for mobile devices. Therefore, we rely on the evaluation provided by Google’s tools (Google Search Console, Google Pagespeed Insights), and we are providing all necessary work to optimise the mobile version of the website.
Is it possible to match SEO processes to an overall marketing strategy?
Incorporating marketing actions is one of the steps in our strategy to increase quality traffic through social media posts, advertisements, or their extensions – newsletters and external articles (e.g., internal articles, landing pages). The result of such practices: faster implementation of goals. We also coordinate creative actions with marketing and public relations professionals to ensure constant creativity flow.
How do you perform keyword analysis?
Based on SEO tools, we evaluate the average keyword search volumes, seasonality, competitiveness, current positions, and generated sales. We select the most potential keywords and landing pages and start the SEO work.
What are your strategies for expanding backlink networks?
We write articles and plan backlinks that we place on quality portals and websites with high domain ratings. We also search for targeted forums and posts with backlinks. We expand links to quality e-commerce catalogs, pages about businesses, Google products (Google Business), and more.
What tools do you use in the SEO process?
We mainly use Google Search Console, Ahrefs, Semrush, Gtmetrix, Google Analytics, SimilarWeb, and Screaming Frog.
What do your monthly work reports look like?
The reports summarise already done work and what is planned for the next month. It presents changes in the targeted keyword positions and traffic, the progress of achieving goals/results, a comparison with the main competitors, comments, additional insights, and solutions for further work.
What actions make the SEO process effective?
The most important thing is consistent work, initiative, constant exchange of information, and clear communication. Coordination of strategic changes, prompt customer involvement, and implementation of recommendations are also critical.